Brand Identity

The Project Brief

In collaboration with Russell Springham we re-developed Alpha’s brand and identity. The brand aesthetic had to be corporate, clean and professional.

Our Approach & Solution

We re-developed Alpha’s brand according to the project brief and requested guidelines. Think Studios manipulated a basic letter a to form the alpha “a” symbol found at the end of the logotype. This symbol was based on a lowercase a, found in the Greek alphabet.


Brand Identity
/ Stationery kit
/ Email Signatures